As part of my role at Shoofra's creative studio, I was responsible for developing unique visual languages
for various retail campaigns. For several of these campaigns, I created original illustrations and motion graphics

to enhance and support the core message, ensuring that the designs were both engaging and alignedwith the brand’s identity
Summer 2024 Sale - Make It Your Own
The Pre Sale - Winter 2023
New Season campaign - Summer 2022
Winter Sale - 2022
An ongoing campaign with 3 stages of development, this was the first - up to 30% off:
this was the second - up to 40% off:
and the third - up to 50% off:
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